Zeex is the new platform that is designed to allow users to exchange their cryptocurrency for goods and services at all their major shopping stores and brands. For example, with Zeex, you can trade tokens for goods from Sony like the Playstation 4 and games. Or you can use it Amazon to order just about anything you can imagine like groceries, clothing and electronics. Another of the popular stores users are getting products from with the new cryptocurrency is from H&M, the mainstream Swedish founded clothing store. Basically, you can use Zeex to turn crypto into just about anything you can imagine. And to top if off, there are absolutely no fiat costs, and no crypto fees at all.
Economy based on virtual gift cards
Virtual gift cards (retail vouchers) is a growing global market, ballooning to more than $600B in 2017. Companies love gift cards because they guarantee them income and consumers love them because they guarantee access to products and services. With the backing and know-how from their sister company Zeek, Zeex offers the same convenience and usability to cryptocurrency users. Gift cards are always accepted by the store, their value isn’t affected by market movements, they are accepted online or offline and their value in the store is the same regardless of in-store sales and discounts.
The apps and roadmap
To ensure an intuitive user experience and minimize barriers to entry, Zeex is developing a full palette of user friendly apps. These apps will give users the ability to review the contents of their wallets; examine their current activity in the form of pledges, sales and purchases; peruse the catalogue of currencies available to purchase; and engage in new transactions. Three native applications are in various stages of development and represent key milestones in launching Zeex. The first native app scheduled for release is the web app, followed by native apps for iOS and Android. Zeex values the input of its users. To optimise the user experience, Zeex will enable technical users access to beta versions of the apps on a testnet. This will allow them to familiarise themselves with the look and functions of the platform as well as to provide feedback and improve the general release. Alongside development to enhance the user experience, the backend will also achieve a series of milestones. These include the smart contract for the Zeex protocol, stocking the catalogue of vouchers from brands in high demand, supply-management procedures and transaction management processes.
The cryptocurrency market, with its own media, language and selling points, will present a considerable challenge to many suppliers. Since Zeex has already maste red these industry specific marketing channels and has been engaged in community building for a significant period, its in house marketing team is already equipped to help suppliers build their own communities and maximise their value per transaction. The marketing services will start in 2019 since perfecting the protocol is currently their highest priority.
Platform adoption & market penetration
Zeex also helps suppliers to integrate cryptocurrency into their business makeup, which can include adapting their inventories to shifting demand, bringing gift cards to the Zeex market and managing such issues as security, preventing double spending and conducting the most sophisticated profit and loss management.