The eMarcketChain technology uses shared ledger information through a peer-to-peer network that validates information almost instantly. The exchange of data is extremely affordable, the security unparalleled. The validity of information is unquestionable due to the underlying blockchain technology, where the same piece of information is stored in millions of computers.
This technology was not available 15 years ago. The beauty of the cryptocurrency market is that competition does not necessarily come from its own market. eMarcketChain’s competitors are not the primary service providers in the $2 Trillion online shopping eCommerce industry. This middlemen class eats into this revenue through heavy marketing and advertising campaigns. Their models have been criticised as “not reliable” in terms of pricing by consumer watchdogs such as the intercountry European Consumer Centres.Utilizing blockchain as a foundation technology, eMarcketChain aims to catch up and eventually outrun current market leaders – providing an
unprecedented advantage for all end customers. The transparency offered by the eMarcketChain environment allows the user to see what he/she is being charged, immediately. The process will look completely identical – with the same WYSIWYG functionality, oneclick optimization, and other details, as would be expected in the more conventional virtual space. Via eMarcketChain, you will be able to choose from a list of category products, vouchers or even services.

Problems of the current ecommerce

The steady increase of ecommerce businesses goes to show that the online shopping experience has been improving throughout the years.
ecommerce companies are spending millions of dollars to research and understand how the experience of the customers can be improved – from number of clicks needed before the purchase has been finalized, to the background color and overall UI design of the online store. These type of researchers have proven to be very successful. Despite this there are elements in the online shopping experience that have not changed since the beginning of ecommerce mass adoption. This key element is the payment. Whenever a customer pays in an ecommerce website, around 15% of the price that he is paying is actually different types of fees and commissions, gathered by all the different parties involved in the whole transaction process.

Business Model

With, they aim to create an experience for users that is completely free. That means that neither customers, nor merchants, will have to pay any commissions or registration fees. Instead, they will introduce two types of business-models, that have in recent years proved to be extremely successful in multiple different industries, all at the same time leaving the users with the choice of whether they would like to use the paid features associated with them, or not. In short, the abovelisted models are completely optional and users will not lose any main functionality and options provided by, when using the system for free.

Naturally, providing payment models within eMarketChain will bring the question of trust and honesty – will paying or subscribing increase the reviews/ratings of the merchants? The answers is no. These payed features will not, in any way, affect the ratings and reviews of products  and merchants. They aim to create a healthy and stable community. As such, having an unbiased rating system is one of their top priorities. Payments will benefit merchants with additional information in the form of analytics dashboards, bump in the position of their listings when customers browse, as well as additional subscription-based features. However, no one can pay to increase their ratings or to receive positive reviews.

Token Allocation

To be able to successfully carry out this project, funding is required.Pre-sale will start on 15th April 2018 and will automatically end when the date becomes 29th April 2018 or Hardcap of 18,000 ETH equivalent in EMAC tokens has been reached (whatever comes first).Total EMAC HARDCAP (Pre-Sale + Main Event) of 32,000 ETH equivalent in EMAC tokens. Main token sale starts on 29th April 2018 and will end when the date becomes 29th May 2018.

For more information, visit the Website or read the Whitepaper.